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● NEW lowercase partners with Geostar.ai and Gumshoe.ai to optimize B2B for GEO

SEO & AEO for the AI era

Combining the best B2B content creators with powerful AI workflows. Driving 1M+ organic visitors per month.

OPERATORS, FOUNDERS, & THEIR VCs LOVE LOWERCASE

Marpipe
Soona
Roadio
CBTAA
Winback
MeshMap
Pearl Talent
Rings
UPchieve
Perform
Airpost
Saltbox
Heatmap
SideShift
Andel
Watertower Ventures
Marpipe
Soona
Roadio
CBTAA
Winback
MeshMap
Pearl Talent
Rings
UPchieve
Perform
Airpost
Saltbox
Heatmap
SideShift
Andel
Watertower Ventures

Content creation & distribution has evolved.

Companies need a methodical content approach designed for search engines and LLM crawlers.

GEO Speech > Text Case Studies Video Search
Programmatic Content AI SERP Features Lead Magnets

We're content engineers.

The latest strategies, custom AI agents, and expert human editors delivering authoritative content on brand and at scale.

Proven success.

Proud to boast a 95% customer retention rate.

2-5x Monthly Content Production
1M+ Search & LLM Visits/Mo Managed
10x Organic Keywords

The process.

We bring a product mindset to content creation — custom tooling and systems evolved over numerous engagements with startups in scale mode.

01 —

Knowledge Base

We build a single source-of-truth that powers and refines all future content. Designed for collaboration and to be increasingly intelligent as we continuously intake more information.

02 —

Audit & Strategy

We don't believe in random acts of content. Instead, we create the most complete SEO audit. Identify your content opportunity, benchmark competitor content investments, and design a 6+ month content roadmap.

03 —

Architecture

Pretty websites suck. We optimize your site for search and LLM crawlers by re-architecting your sitemap, key UX components, and internal-linking strategy.

04 —

Execution

High quality and high volume content creation by combining expert editors with powerful AI workflows. We start with strategy & content creation all the way through publishing on your CMS of choice.

05 —

Refinement

Monthly SEO audits to identify opportunities for improved rankings and increased organic traffic with both new and optimized content.

"Many agencies have audited our site before — lowercase's SEO audit and strategy is the best we've ever seen."
Aly Murray

Aly Murray, CEO of UPchieve

How Marpipe dominated its target keywords and grew organic traffic 5x in 12 months

Marpipe is in the business of "Catalog Ads" — so we made it our mission to get them into the top 3 ranking sites for the term. Through a focused SEO and AI-search strategy, we now own the category SERP, with 185 keywords ranking in the top 3 and organic traffic 5x'd in 12 months.

5x

organic traffic growth in 12 months

6.2K

monthly organic visits

$1.1M

monthly organic traffic value (Ahrefs equivalent)

Marpipe
Marpipe case study
Founder & CEO — Marpipe Dan Pantelo

Let's get started.

Plans and pricing built for startups looking to scale way beyond the PMF stage.

SEO & GEO Strategy, Content Creation, & Optimizations

Starting at $6,000/mo

Customized Services

  • — Monthly Content Production
  • — Programmatic Content/Directory Production
  • — Off-page GEO Mentions
  • — Traditional SEO Backlinking
  • — Newsletters
  • — Technical SEO Maintenance
  • — Content & Competitive Audits
  • — SEO Strategy & Optimizations

How We Work

  • — Flexible Terms
  • — Dedicated Strategist
  • — B2B Experienced Editors
  • — Slack Channel
  • — Notion Project Trackers
  • — Weekly/Bi-Weekly Stand Ups
Let's Talk

Our work.

Book a Meeting

FRAMER & WEBFLOW DEVELOPMENT | SEO / AI SEO | CONTENT CREATION | PRODUCT POSITIONING

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